Featured Television Commercials & Web Video
FallCall: Promotional Video
Distribution:YouTube Advertising and Website
Target Audience:55+
Client Objectives: The objective was to communicate the importance of fall detection through relatable, real-life scenarios that clearly demonstrate how the FallCall app supports safety, independence, and peace of mind.
Production Notes: For this promotional video, we told the story of FallCall by recreating realistic, everyday scenarios that highlight the importance of fall detection. Local professional talent was cast to portray situations that reflect the needs of individuals at risk, creating an authentic and relatable narrative that clearly communicates the app’s benefits.
Corporate Video
Distribution:YouTube Advertising and Website
Target Audience:18+
Client Objectives: The objective was to present Foxtronics as a unified organization by showcasing its capabilities, scale, and expertise across multiple locations.
Production Notes: We traveled to Foxtronics locations throughout the U.S. to capture each facility’s unique value proposition. The goal was to produce a long-form promotional video that tells the company’s story while presenting a cohesive view of its nationwide operations and expertise.
Manufacturer B2B, PR, Kickstarters and New Products
Distribution:Online, Kiosk, Website
Target Audience:18+
Client Objectives: The objective was to showcase Media Infocus’ expertise in creating compelling manufacturing videos that highlight processes, products, and client capabilities.
Production Notes: Filming in manufacturing environments requires capturing visually engaging “beauty” shots while respecting proprietary projects. We use cinematic lenses, dollies, and sliders to achieve the right angles and lighting, producing videos that are both visually striking and informative.
Seven Sun: Company Overview
Distribution:YouTube Advertising and Website
Target Audience:18+
Client Objectives: The objective was to clearly communicate Seven Sun Windows & Doors’ value proposition by highlighting what sets the company apart and why customers choose to work with them.
Production Notes: We interviewed the owner and office manager to create an authentic, story-driven video that highlights the company’s core strengths, customer-focused approach, and key reasons to choose Seven Sun Windows & Doors.
CT Small Business Mini Documentary
Distribution:Social, Online, Website Feature
Target Audience:Connecticut adults 25+, Commercial, Residential, Photographers, Interior Designers
Client Objectives: The objective was to demonstrate how client interviews paired with thoughtfully captured b-roll can tell a compelling story that goes beyond a conventional advertisement.
Production Notes: By combining authentic client interviews with carefully crafted b-roll, this video presents JW Frame Crafters’ story in a natural, engaging way that highlights the company’s craftsmanship and customer experience.
Mott Feasibility Lab Testing
Distribution:Social, In person sales
Target Audience:Adults 35+
Client Objectives: The objective was to give potential customers an inside look at Mott Manufacturing’s laboratories in order to clearly communicate the value of the services they provide.
Production Notes: This video offers a behind-the-scenes view of Mott Manufacturing’s lab environment, highlighting processes, expertise, and capabilities to help viewers better understand the scope and value of the services available.
Talyn: "The Hangman" Kickstarter Campaign Launch
Distribution:Web, Online, YouTube, Social, Kickstarter
Target Audience:Contractors, Residential Contractors
Client Objectives: The objective was to launch the client’s product successfully on Kickstarter by telling a compelling story and clearly communicating its benefits to a nationwide audience.
Production Notes: Using a mix of on-location videography and interviews, the three-minute promo introduces the founders, showcases the product, and highlights its key benefits. The video is designed to engage viewers, build excitement, and drive support for the crowdfunding campaign.
Genesis AP Pro Trade Show/ Sales Presentation
Distribution:Trade Show / Sales Presentations
Target Audience:18+
Client Objectives: The objective was to clearly demonstrate the features and benefits of the Genesis AP Pro and show how it stands out from the competition.
Production Notes: This video highlights the key advantages of the Genesis AP Pro, using clear demonstrations and comparisons to communicate its value and differentiate it from competing products
Seven Sun: Customer Testimony
Distribution:YouTube Advertising and Website
Target Audience:18+
Client Objectives: The objective was to highlight the customer experience and showcase why clients choose Seven Sun Windows & Doors.
Production Notes: By combining interview footage with supporting b-roll, we told the customer’s story in an authentic and engaging way, illustrating the company’s strengths and the value of their services.
Jeep Tweaks Promotional Video
Distribution:Internet, Social, Website
Target Audience:US 18+, Buyers
Client Objectives: The objective was to help audiences visualize Jeep Tweaks’ tail-light guards before full production, demonstrating their appearance and functionality in real-world conditions.
Production Notes: Even though the product was not yet in full production, we used animation to bring the design to life. Our team can work with models in almost any format to create compelling visualizations, marketing materials, instructions, and product demonstrations that clearly communicate the value and function of the product.
Connecticut Small Business Mini Documentary
Distribution:Social, Online, Website Feature
Target Audience:Connecticut Adults 18+
Client Objectives: The objective was to showcase the energy, teamwork, and intensity of GetFit’s cross-fit training while highlighting the unique culture of the gym.
Production Notes: We produced a small business documentary using stabilization equipment to capture the action, teamwork, and grit of the cross-fit experience. The video demonstrates how clients can tell a story that is engaging, authentic, and uniquely their own.
Brothers Tree Service: Company Bio
Distribution:Connecticut audiences - Online, Web, YouTube
Target Audience:18+
Client Objectives: The objective was to showcase Brother’s Tree Service’s expertise and unique value propositions while giving Connecticut prospects a clear understanding of why to choose them over competitors.
Production Notes: Filmed in a single day at a client job site, the video combines interviews with the company’s partners and dynamic job-site b-roll as employees safely remove a large tree. The final piece highlights the company’s strengths and communicates the advantages of working with Brother’s Tree Service in a clear and engaging way.
Talyn: "The Hangman" Instructional Video
Distribution:Web, Youtube, Email Marketing
Target Audience:18+, Contractors, Homeowners, Wholesalers, Painters
Client Objectives: The objective was to create a versatile video that serves both as an instructional guide and a marketing tool, clearly communicating Talyn Industries’ products and value.
Production Notes: This video incorporates multiple marketing elements while demonstrating key product features, allowing it to function as both an instructional resource and a promotional piece. The result is an engaging, dual-purpose video that educates viewers while reinforcing the brand.
BJM Law TV Promo
Distribution:Online, Social, TV
Target Audience:18+
Client Objectives: The objective was to announce BJM Law’s new location with a dynamic, attention-grabbing promotional video.
Production Notes: Media Infocus produced a short, engaging spot to generate awareness of BJM Law’s new office. The video included a 3D-created scene with an animated logo, combining motion graphics and visual storytelling to capture attention and make a memorable impression.
GILI: "15-Minutes"
Distribution:Network TV, YouTube
Target Audience:Rhode Island adults 55+
Client Objectives: The objective was to produce a professional television commercial that clearly communicates the benefits of Guarantee Issue Life Insurance and GILI’s brand message.
Production Notes: Media Infocus handled the full production, including scripting and concept development, talent casting, location scouting, and prop coordination. The result was a polished TV commercial that effectively conveys the value of GILI Insurance and engages the target audience.
Seven Sun: Promotional Video
Distribution:YouTube Advertising and Website
Target Audience:18+
Client Objectives: The objective was to increase Seven Sun Windows & Doors’ brand awareness through a series of engaging video content.
Production Notes: Seven Sun hired Media Infocus to produce multiple videos, including this piece, a company overview, and several customer testimonials. The videos were designed to showcase the company’s strengths, highlight customer experiences, and reinforce brand recognition.
TSB: "That's It" Remote Deposit Promo
Distribution:Cable TV, YouTube
Target Audience:CT adults 25+
Client Objectives: The objective was to highlight a new banking feature in a way that engages local Connecticut television audiences.
Production Notes: The commercial was shot on location with professional actors, using a story-driven concept to dramatize the banking feature. The video was designed to be relatable, attention-grabbing, and informative for local viewers.
Commercials for SMB's (Small-Medium sized Businesses)
Distribution:Online Promotion, Email Communications
Target Audience:Professional Business, Entrepreneurs, Start-Ups
Client Objectives: The objective was to raise awareness about the dangers of texting and driving while positioning Attorney Bottaro as a passionate advocate for victims of distracted driving.
Production Notes: We produced a special-effects-driven drama that brings the issue of texting and driving to life. The video communicates Attorney Bottaro’s commitment to the cause while encouraging viewers affected by distracted drivers to reach out for legal support.
Bottaro Law: "Everybody's Talking"
Distribution:Cable TV, YouTube
Target Audience:18+
Client Objectives: The objective was to generate local awareness and momentum for Bottaro Law Firm by showcasing client testimonials and creating a sense of community buzz around the firm.
Production Notes: Using 3D elements and animation, the video combines client testimonials with professional narration to highlight the firm’s strengths and build credibility. The concept was designed to position Bottaro Law Firm as an emerging, trusted legal presence in their area.
Seven Sun: Customer Testimony, Greg & Janice
Distribution:YouTube Advertising and Website
Target Audience:18+
Client Objectives: The objective here is to tell the customer story, naturally and unscripted.
Production Notes: With a mix of b-roll and interview footage, we were able to tell the customer's story of their experience with Seven Sun Windows & Doors.
TSB: "Neighbors" TV Production
Distribution:TV, YouTube, Website
Target Audience:18+
Client Objectives: Branding spot to reinforce the "history" TSB has and the relationships built over the years.
Production Notes: This banking video production helps viewers connect with the bank's history by narrating its story over a 3D animated desktop scene that included vintage photographs provided by the client.
Banking & Professional Firms
Distribution:TV, Web, Kiosk
Target Audience:18+
Client Objectives: Here you'll find a production reel that demonstrates a variety of work we've done in the "banking/professional" industry.
Production Notes: You'll notice a variety of elements used in these productions. From green screens, to 3D animations, we work with it all. Our goal is to create unique productions that "get attention."
Seven Sun: Customer Testimony, Lindsay
Distribution:YouTube Advertising and Website
Target Audience:18+
Client Objectives: The objective was to communicate the benefits of working with Seven Sun Windows & Doors through a real customer perspective.
Production Notes: By combining interview footage with carefully captured b-roll, we created a narrative that reflects the customer’s experience with Seven Sun Windows & Doors.
TSB: Bristol Location Launch
Distribution:Cable TV
Target Audience:18+
Client Objectives: Cable advertising campaign to inform the general public of Thomaston Savings Bank's new location in Bristol, CT.
Production Notes: Media Infocus created a professional, creative commercial that incorporates historic photos and key staff members to help introduce the bank to the general public.
LAZ Parking: Company Spotlight Sales Presentation
Distribution:Email Marketing, Presentations, Web
Target Audience:Adults 18+, Corporations
Client Objectives: The objective was to create a compelling sales presentation that clearly communicates the benefits of LAZ Parking’s services and positions the company as a trusted partner for parking management solutions.
Production Notes: Media Infocus provided full-service support for this project, including videography, scripting assistance, and creative development. The presentation highlights LAZ Parking’s key offerings, differentiators, and value proposition, combining engaging visuals, professional narration, and a structured narrative to help the sales team connect with potential clients and drive results.
Virtual Studio Project
Distribution:Online, Social, TV
Target Audience:18+
Client Objectives: The objective was to position the Fat Loss Coach as a trusted advisor and health educator while creating versatile content for ongoing marketing campaigns.
Production Notes: We produced the video in a 3D studio environment, allowing multiple versions of the spot to be created for rotation across different marketing channels. The approach highlights the coach’s expertise, provides educational value, and engages viewers effectively.
Goshen Stampede Annual Promotional Video
Distribution:Cable TV, YouTube, Website
Target Audience:18+
Client Objectives: The objective was to generate excitement for the Goshen Stampede and drive attendance by promoting the event across cable, online, and web platforms.
Production Notes: This production combined footage from the live event with the featured artist’s promotional videos, creating a dynamic and engaging promo. The mix of content captures the energy of the event and builds anticipation for the upcoming Stampede.
Creative TV 30 second commercial - Pest Control Service
Distribution:Connecticut Cable Television | Online Promotion
Target Audience:Adults 25+
Client Objectives: The objective was to attract new customers by creating a high-impact, engaging promo that highlights Envirocare Pest Control’s termite inspection services.
Production Notes: The video combines 3D animation, an animated logo, and a dynamic graphics package to deliver a light-hearted yet professional message. The graphics framework is designed to be reusable, allowing Envirocare to adapt the promo for other services and offerings in the future.
Online promo video
Distribution:Facebook | YouTube
Target Audience:Self Employed adults 35+
Client Objectives: The objective was to promote Media Infocus’ SEM and SEO services to small businesses in the regional area.
Production Notes: The video showcases Media Infocus’ expertise in search engine marketing and optimization, demonstrating how our services help small businesses increase visibility, attract customers, and grow their online presence.
Connecticut Energy Fund Energy Audit Program
Distribution:WTNH, WFSB
Target Audience:Adults 25-49
Client Objectives: The objective was to promote Eco-Smart CT’s in-home energy audit program and encourage homeowners to participate in energy-saving initiatives.
Production Notes: This creative video uses 2D artwork to illustrate the benefits of the program, setting the stage for an engaging and attention-getting commercial. The production highlights how the audits help homeowners save energy and reduce costs while maintaining a visually compelling and easy-to-understand presentation.